Local artists draw attention to important issues around the world by painting fire walls with Converse's City Forests campaign, launched last year. The special feature of the completed paintings is the lime-based paint used during painting, which absorbs carbon dioxide during the drying process, thus acting similarly to a tree. But the image also conveys a message: don't be afraid to boldly venture into the unknown, for the sake of your own happiness, even if it involves risk.
During the City Forests campaign, Converse contributes to the creation of creative and meaningful firewall paintings with a unique theme, each of which has its own story. Attention is drawn to important issues around the world and the traditions of the respective countries are preserved. However, they differ from the others not only due to their unique themes.
The paintings are made with Graphenstone's ecological air-purifying paint, which can remove harmful substances such as CO2, formaldehyde and various gases, thereby improving air quality. This special paint absorbs CO2 even while it is drying, so it actually works like a tree. Thanks to this, every surface coated with it becomes an active air purifier, which helps protect people against harmful substances.
"I had to work with guiding terms such as challenge, crossing our boundaries, courage or simply beauty, which I would have followed myself. The complete picture conveys something that we should not be afraid to boldly step into the unknown, for our own happiness, even if it involves risk, because without risk there is no victory. The guiding thread of the design, the character balancing high on the rope, was conceived by Neopaint, which I developed, used and further developed myself. This is where the details come in.
The smokestacks are a symbol of freedom, the mountain or nature not only fit the theme very well, but I myself am a big nature lover, so it was clear, especially because the name of the project is City Forests. The leaves connecting the picture at the top right and bottom left also have a message, the lower trumpet passages recall the memory of my beloved grandmother, who herself was born in the 7th arrondissement and grew up before the war, she adored these beautiful blooming trees, and for me it is a little nod to the Classic travel posters from the 40s and 50s, of which I am a big fan.
- says Nikon One
Nikon One, who has been good friends with the Neopaint team since the beginning and they wanted to work together many times, but fate made it so that they had to wait almost a decade.
The execution was done in the traditional way with the special air-cleaning paint, which was started with a primer, and then some parts of the graphic were applied with the help of a brush and stencils.
work
surface
paint
The difference between the paint used so far and the special paint is that this paint is characterized by a denser material and a pastel color scheme, which means that brighter colors cannot be mixed out of it.
A City Forests-nek köszönhetően világszerte immáron 30 countries nagyvárosainak beton dzsungeleiben 9,036 trees work is done by these breathing murals, of which 500 now it also cleans the air of Budapest.
